{"id":33054,"date":"2023-12-12T14:26:48","date_gmt":"2023-12-12T19:26:48","guid":{"rendered":"https:\/\/www.indianeagle.com\/travelbeats\/?p=33054"},"modified":"2023-12-12T17:54:59","modified_gmt":"2023-12-12T22:54:59","slug":"air-india-crew-new-uniforms","status":"publish","type":"post","link":"https:\/\/www.indianeagle.com\/travelbeats\/air-india-crew-new-uniforms\/","title":{"rendered":"Air India Rebranding: Cabin Crew in \u2018Manish Malhotra\u2019 Designs will Serve You on Flights in 2024"},"content":{"rendered":"

Air India has unveiled brand new unforms for its crew to bring back the JRD-Tata-era of elegance, style, confidence, and sophistication with a designer makeover<\/strong> in sync with its new brand identity. Designed by Bollywood\u2019s favorite couturier, Manish Malhotra, of international repute, the new uniforms to be donned by Air India hostesses and male crew members in 2024 are a blend of Indian culture and contemporary style. Interestingly, Air India\u2019s first A350-900 will see the crew sport the \u2018Manish Malhotra\u2019 designs on its maiden entry into Indian aviation in early 2024.<\/p>\n

\"Air

PC: AIR INDIA<\/p><\/div>\n

Having got the crew look redesigned is a mammoth step that CEO Campbell Wilson took towards repositioning Air India as a world-class airline. All speculations that Air India hostesses<\/a><\/span> would bid goodbye to sarees have come to an end, as the silk saree introduced in the 1960s\u2019 era of bell bottoms and miniskirts will continue to be part of the \u2018Air India fashion\u2019 in the sky. The female crew members will be draped in ready-to-wear ombre sarees paired with a blouse and a blazer.<\/p><\/blockquote>\n

Air India hostesses<\/span> will have the choice to wear half sarees with palazzo-like pants for the ease of movement aboard international flights from India to USA<\/a><\/span><\/strong> and other countries. The intricate patterns of ombr\u00e9 sarees among the new uniforms for Air India crew are inspired by the airline\u2019s new logo, the Vista. The infusion of ombr\u00e9, which refers to the blend of two colors or shades from light to dark, into saree designs is a signature style in the \u2018Manish Malhotra\u2019 repertoire.<\/p>\n

Deep red, burgundy, aubergine, and accents of gold in the color palette of the new crew uniforms rhyme with the new livery that Air India unveiled in October this year. The blouses and blazers are accessorized with golden buttons. A golden broch resembling the new logo of Air India will be shining on the pleated part of ombr\u00e9 sarees that will fall over the left shoulder.<\/p><\/blockquote>\n

The color palette is reflective of the seniority of the crew members<\/strong>. The female cabin crew holding senior ranks will wear aubergine-to-burgundy sarees teamed with aubergine blazers, reflecting their seniority, maturity, professionalism, and authority. Reportedly, the female cabin crew of junior ranks will be seen in deep red-to-purple sarees with bright red blazers, exuding vivacity and exuberance.<\/p>\n

The same significance of the color palette applies to the new uniforms for Air India\u2019s male cabin crew members<\/strong>. Manish Malhotra designed bandh gala suits of various colors indicating their ranks and experience. Air India pilots\u2019 new uniform has a \u201cclassic black double-breasted suit with a print inspired by the Vista, signifying professionalism, timelessness, and the gravitas of the flying profession.\u201d<\/em><\/p>\n

\u201cAir India, the erstwhile debt-ridden-loss-making airline, is now unstoppable in its second innings to reliving JRD Tata\u2019s dream of a world-class carrier. After its takeover by the Tata Group, Air India has shown a remarkable turnaround with several milestones, including Premium Economy<\/a><\/span>, fleet upgrade, new inflight menus<\/a><\/span>, $400-million refurbishment of outdated cabins, flight network expansion<\/a><\/span>, deployment of new planes, economy to business upgrade<\/a><\/span> facility, etc. We are fortunate enough to have been witnessing the transformation of a giant,\u201d said Sourav Agarwal, the Editor of Travel Beats<\/strong>.<\/p><\/blockquote>\n

\"Air<\/p>\n

\u201cThe brand new look of our cabin crew perfectly captures the essence of our new identity, service principles, and our pursuit of setting new benchmarks in global aviation. We are confident that the new crew uniforms will distinctly make a statement that defines the very best of Indian hospitality. Travelers across continents will be able to instantly recognize these uniforms as the new Air India,\u201d said CEO Campbell Wilson.<\/p>\n","protected":false},"excerpt":{"rendered":"

Air India has unveiled brand new unforms for its crew to bring back the JRD-Tata-era of elegance, style, confidence, and sophistication with a designer makeover in sync with its new brand identity. Designed by Bollywood\u2019s favorite couturier, Manish Malhotra, of international repute, the new uniforms to be donned by Air India hostesses and male crew […]<\/p>\n","protected":false},"author":1,"featured_media":33062,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[12],"tags":[25,233],"yoast_head":"\nAir India Unveils Brand New Look of Cabin Crew for International Flights in 2024<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.indianeagle.com\/travelbeats\/air-india-crew-new-uniforms\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Air India Unveils Brand New Look of Cabin Crew for International Flights in 2024\" \/>\n<meta property=\"og:description\" content=\"Air India has unveiled brand new unforms for its crew to bring back the JRD-Tata-era of elegance, style, confidence, and sophistication with a designer makeover in sync with its new brand identity. 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